Even though you may be the owner of your business, or even its office manager, the majority of the customers who interact with your business will not associate you with the brand. Instead, they view the phone representatives that they have direct contact with as the examples of what your business is all about. When you think about it, your phone reps are your business! They’re the ones communicating with your customers every day. Their roles couldn’t be more important.
Because of this, it’s imperative that you monitor their performance. Making sure that your customers are both being treated with respect and given accurate answers to questions is integral to your company’s overall success. As well, you need to monitor the sales skills of each of your phone reps to ensure that your targets are consistently being met. On Chron.com, Samuel Hamilton explains how monitoring can help to identify strengths and weaknesses on your team.
How can monitoring help you to identify strong and weak links on your team? “When you have the ability to properly gauge employee efficiency, identify the strong and weak employees, and compensate them appropriately, then your business will become more productive and therefore more successful,” he informs, “Employees become aware of their peers who consistently receive pay increases and promotions and they strive to follow in those peers’ footsteps.”
There are, of course, numerous ways to monitor your employees so that they are kept on their toes. Naturally, it’s wise to provide regular feedback by way of one-on-one meetings. Be sure to include both positive feedback and constructive criticism in your meetings. To keep employee morale high, it’s important to regularly acknowledge the jobs well done by your team members. There are many benefits to showing your staff that you value their efforts.
Of course, you’ll also want to point out any areas where there can be some improvement. This isn’t something that you should wait to do. The quicker you address particular performance issues, the quicker they will be improved. Obviously, this only helps your business to shine in the eyes of the customers who interact with it. Hamilton also points out that you should commit to quarterly and/or yearly reviews.
How can regularly-scheduled performance reviews benefit your company? “Performance measures ranging from annual reviews to quarterly quotas ensure that employees work hard and well or face a poor evaluation,” he believes, “Once evaluated, employees can be managed through encouragement to keep up the good work, or else they might be managed through further training and coaching.”
How can monitoring your employees save you money? It’s certainly not worth it to keep employees on your staff who are simply incapable of doing their jobs. In the hopefully-rare unfortunate cases when phone agents are consistently underperforming, the money you’re spending on their compensation would be better used elsewhere. Simply put, employee monitoring is necessary to ensure that all staff members are performing at their best.
At SIClytics, we’re proud to offer call centre business owners and office managers our innovative cloud-based services that assist them with monitoring their employees. Our Monitor Whisper service provides users with the ability to listen to calls live as they happen. With it, they may also whisper feedback to their reps during those calls to improve performance on the spot!
For more information about SIClytics’ Monitor Whisper service, please don’t hesitate to call us at 1-877-374-6003 or email us at sales@SIClytics.com.