Making The Case For Doing Away With Manual Dialing

There are many members of the SIClytics team who have extensive experience in call centre environments. They can recall the days when they’d show up for work, sit at their cubicles and have to sift through piles of paper in order to locate the contact information for all of the leads they would end up calling within the day. Needless to say, it was quite the time-wasting practice.

Manual dialing is now a thing of the past. Or, at least, it should be. Making your phone agents look through printed sheets of phone numbers is not only a waste of time but – you guessed it – a waste of money. We’re not just talking about saving paper here. We’re talking about the fact that you stand to get much more productive work days out of your employees when you invest in an automatic dialing system for your call centre.

Why use an automatic dialer?

Automatic dialers help your phone agents to spend a lot more time talking to leads and a lot less time trying to locate their phone numbers. Consider the amount of time it takes to review paper records, select a lead, find the lead’s phone number, dial the number and then document what happened on the call using handwritten notes. Manual dialing forces agents to spend a lot of time off of the phone.

“Manual dialing tends to be time-consuming and wasteful of contact centre efforts,” writes Madeleine Coe on Wired.com, “With each manual call, the agent has to get the number, physically dial it, and then wait for the person on the other line to pick up. It means your contact centre agents waste a lot of time dealing with answering machines, wrong parties, no answers, and that horrific cacophony when they accidentally reach a fax line. Ugh. That’s a lot of time they’re not spending talking to real live customers.”

Consider the time it takes to review handwritten notes before dialing up that lead a second or third time. Today’s automatic dialers do a lot more than simply contact leads with the click of a button. They also provide online note keeping and the creation of dispositions that enable you to categorize your calls based on the responses you receive.

“Auto-dialing takes all the guesswork out of manual dialing with the automated process,” insists Coe, “Agents can get typically only 15 minutes of real talk time per hour (not including finalization and reviewing call details) with manual dialing, but auto-dialing doubles that to 30 minutes of talk time.”

At SIClytics, we offer Lead DaFeeder.

It is a simple web-based telemarketing software that allows even the most inexperienced computer users to manage campaign dialing and dispositions. Lead DaFeeder has revolutionized how web-based technology helps small and medium-sized businesses to manage their telemarketing, customer acquisition and political survey strategies.

It delivers a feature-rich set of processes that enhances effectiveness, drives sales, improves customer satisfaction and provides insight into performance. Supported by administration capabilities that adapt to how your company operates, Lead DaFeeder is delighting companies and employees of all sizes across a broad range of industry sectors.

For more information, please don’t hesitate to call SIClytics at 1-877-374-6003 or email us at sales@SIClytics.com.